{"id":30095,"date":"2020-12-06T02:15:31","date_gmt":"2020-12-05T18:15:31","guid":{"rendered":"https:\/\/ke2b.com\/google-announced-a-new-policy-for-amp-non-amp-web-core-vitals-and-planning-page-experience-signals-in-ranking\/"},"modified":"2023-11-28T02:40:14","modified_gmt":"2023-11-27T18:40:14","slug":"google-announced-a-new-policy-for-amp-non-amp-web-core-vitals-and-planning-page-experience-signals-in-ranking","status":"publish","type":"post","link":"https:\/\/ke2b.com\/en\/google-announced-a-new-policy-for-amp-non-amp-web-core-vitals-and-planning-page-experience-signals-in-ranking\/","title":{"rendered":"Google announced a new policy for AMP\/non-AMP, Web Core Vitals, and planning page experience signals in ranking."},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Web Stories version<\/h2>\n\n\n\n<div class=\"wp-block-web-stories-embed alignnone\">\n            <a href=\"https:\/\/ke2b.com\/web-stories\/google-amp-web-core-vitals-seo\/\">\n              <img data-recalc-dims=\"1\" decoding=\"async\" alt=\"Google\u65b0\u63aa\u65bd\uff01\u7db2\u9801\u9ad4\u9a57\u6307\u6a19\u3001AMP\u52d5\u5411\u8207\u975eAMP\u7684SEO\u5dee\u7570\" src=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Cover-image-for-Web-Stories-ratio-0.75-1241x932-1.jpg?resize=360%2C600&#038;quality=89&#038;ssl=1\" width=\"360\" height=\"600\">\n            <\/a>\n          <\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Web Stories link for the whole experience: <a href=\"https:\/\/ke2b.com\/web-stories\/google-amp-web-core-vitals-seo\/\">https:\/\/ke2b.com\/web-stories\/google-amp-web-core-vitals-seo\/<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">First of all<\/h2>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>Mobile-friendly and page\/user experience should be the points instead of &#8220;Content is king&#8221;, &#8220;Good speed, good SEO&#8221; or &#8220;AMP could take advantage or not&#8221;.<\/p><cite>Author&#8217;s conclusion for you first.<\/cite><\/blockquote><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Opening <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google announced something new about the rank rule for AMP\/non-AMP, Web Core Vitals, and page experience on 10 Nov. And, planning page experience signals in ranking will roll out in May 2021.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s see what they are. Whether you should care or not. Make your website get SEO-ready before May 2021.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maybe you&#8217;ve read related articles including various ones for SEO marketing purposes, or don&#8217;t know\/mind about it. I&#8217;ll give you my comments as objectively as possible, based on my view of WordPress, AMP, optimization, and business running practices.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Original article<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Source: Google Webmaster Central Blog, <mark class=\"kt-highlight\">November 10, 2020<\/mark> (you&#8217;ll see another related highlighted date later)<br><a target=\"_blank\" href=\"https:\/\/webmasters.googleblog.com\/2020\/11\/timing-for-page-experience.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">https:\/\/webmasters.googleblog.com\/2020\/11\/timing-for-page-experience.html<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The article was published by Google with some key points announced:<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Web Core Vitals<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><a target=\"_blank\" href=\"https:\/\/webmasters.googleblog.com\/2020\/05\/evaluating-page-experience.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">This past May<\/a>, we announced that <a target=\"_blank\" href=\"https:\/\/developers.google.com\/search\/docs\/guides\/page-experience\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">page experience<\/a> signals would be included in Google Search ranking.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Yes, as you can see Google has executed that by checking Search Console this year just like the announcement said.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">In the past several months, we\u2019ve seen a median 70% increase in the number of users engaging with Lighthouse and Page Speed Insights, and many site owners using Search Console\u2019s Core Web Vitals report to identify opportunities for improvement.<\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"800\" height=\"1000\" data-attachment-id=\"26708\" data-permalink=\"https:\/\/ke2b.com\/en\/image-1-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-1.png?fit=800%2C1000&amp;quality=80&amp;ssl=1\" data-orig-size=\"800,1000\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\u5168\u65b0\u5c0e\u5165\u65bc Search Console \u7684 \u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19 via Google\" data-image-description=\"&lt;p&gt;\u5168\u65b0\u5c0e\u5165\u65bc Search Console \u7684 \u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19 via Google &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;\u5168\u65b0\u5c0e\u5165\u65bc Search Console \u7684 \u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19 via Google&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-1.png?fit=800%2C1000&amp;quality=80&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/11\/image-1.png?resize=800%2C1000&#038;quality=80&#038;ssl=1\" alt=\"The new Core Web Vitals report in Search Console via Google\" class=\"wp-image-26708\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-1.png?w=800&amp;quality=80&amp;ssl=1 800w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-1.png?resize=150%2C188&amp;quality=80&amp;ssl=1 150w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">The new <a  href=\"https:\/\/support.google.com\/webmasters\/answer\/9205520\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Core Web Vitals<\/a> report in Search Console via Google<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I believe you have ever seen those Core Web Vitals reports in the Search Console. Some felt helpful and got pushed to engage their website optimization, and some got worried even more than that.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Today we\u2019re announcing that the page experience signals in ranking will roll out in May 2021. The new page experience signals combine Core Web Vitals with our existing search signals including <a  href=\"https:\/\/webmasters.googleblog.com\/2015\/02\/finding-more-mobile-friendly-search.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">mobile-friendliness<\/a>, <a  href=\"https:\/\/webmasters.googleblog.com\/2016\/09\/more-safe-browsing-help-for-webmasters.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">safe browsing<\/a>, <a  href=\"https:\/\/webmasters.googleblog.com\/2016\/11\/heres-to-more-https-on-web.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">HTTPS security<\/a>, and <a  href=\"https:\/\/webmasters.googleblog.com\/2016\/08\/helping-users-easily-access-content-on.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">intrusive interstitial guidelines<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"960\" height=\"540\" data-attachment-id=\"26703\" data-permalink=\"https:\/\/ke2b.com\/en\/image-2-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.jpeg?fit=960%2C540&amp;quality=89&amp;ssl=1\" data-orig-size=\"960,540\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\u65b0\u7684\u7db2\u9801\u9ad4\u9a57\u4fe1\u865f\u7d50\u5408\u4e86\u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19\u548c\u73fe\u6709\u7684\u641c\u5c0b\u670d\u52d9\u4fe1\u865f via Google\" data-image-description=\"&lt;p&gt;\u65b0\u7684\u7db2\u9801\u9ad4\u9a57\u4fe1\u865f\u7d50\u5408\u4e86\u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19\u548c\u73fe\u6709\u7684\u641c\u5c0b\u670d\u52d9\u4fe1\u865f via Google &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;\u65b0\u7684\u7db2\u9801\u9ad4\u9a57\u4fe1\u865f\u7d50\u5408\u4e86\u7db2\u7ad9\u4f7f\u7528\u9ad4\u9a57\u6838\u5fc3\u6307\u6a19\u548c\u73fe\u6709\u7684\u641c\u5c0b\u670d\u52d9\u4fe1\u865f via Google&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.jpeg?fit=960%2C540&amp;quality=89&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/11\/image.jpeg?resize=960%2C540&#038;quality=89&#038;ssl=1\" alt=\"The new page experience signals combine Core Web Vitals with existing search signals powered by Google\" class=\"wp-image-26703\" title=\"\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.jpeg?w=960&amp;quality=89&amp;ssl=1 960w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.jpeg?resize=150%2C84&amp;quality=89&amp;ssl=1 150w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><figcaption class=\"wp-element-caption\">The new page experience signals combine Core Web Vitals with existing search signals powered by Google<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As above image you can see, Core Web Vitals including LCP, FID, and CLS will be more serious parts of Google Search. This means you&#8217;d better not ignore the performance, optimization, and user experiences of websites anymore.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">About Google AMP<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AMP (Accelerated Mobile Pages) is a simple and robust format to ensure your website is fast, user-first, and makes money.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AMP enables the creation of websites and ads that are consistently fast, beautiful, and high-performing across devices and distribution platforms. Publishers and advertisers can decide how to present their content that emphasizes a user-first experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can read<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/ke2b.com\/about-accelerated-mobile-pages-amp\/\" data-type=\"post\" data-id=\"26973\">About Google AMP (Accelerated Mobile Pages)<\/a> on our blog.<\/li>\n\n\n\n<li><a rel=\"noreferrer noopener\" href=\"https:\/\/developers.google.com\/search\/docs\/guides\/about-amp\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">\u201cUnderstand how AMP looks in search results\u201d<\/a> guided by Google.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">AMP vs non-AMP &#8211; Landing Page<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"668\" height=\"720\" data-attachment-id=\"27160\" data-permalink=\"https:\/\/ke2b.com\/en\/to-know-amp-web-core-vitals-seo-through-a-new-page-experience-policy-by-google\/amp-vs-non-amp-landing-page-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/AMP-vs-non-AMP-Landing-Page.gif?fit=668%2C720&amp;ssl=1\" data-orig-size=\"668,720\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"AMP vs \u975e AMP \u5f9e\u641c\u5c0b\u7d50\u679c\u9ede\u9032\u5230\u9054\u9801\u9762\" data-image-description=\"&lt;p&gt;AMP vs \u975e AMP \u5f9e\u641c\u5c0b\u7d50\u679c\u9ede\u9032\u5230\u9054\u9801\u9762 \u884c\u52d5\u88dd\u7f6e\u74b0\u5883\uff0c\u5f9e Google \u641c\u5c0b\u7d50\u679c\u9ede\u64ca\u7684\u4f7f\u7528\u60c5\u5883\u4e0b &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;AMP vs \u975e AMP \u5f9e\u641c\u5c0b\u7d50\u679c\u9ede\u9032\u5230\u9054\u9801\u9762 \u884c\u52d5\u88dd\u7f6e\u74b0\u5883\uff0c\u5f9e Google \u641c\u5c0b\u7d50\u679c\u9ede\u64ca\u7684\u4f7f\u7528\u60c5\u5883\u4e0b&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/AMP-vs-non-AMP-Landing-Page.gif?fit=668%2C720&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/12\/AMP-vs-non-AMP-Landing-Page.gif?resize=668%2C720&#038;ssl=1\" alt=\"AMP vs non-AMP - Landing Page After clicking on Google Search Results\" class=\"wp-image-27160\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/AMP-vs-non-AMP-Landing-Page.gif?w=668&amp;ssl=1 668w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/AMP-vs-non-AMP-Landing-Page.gif?resize=150%2C162&amp;ssl=1 150w\" sizes=\"(max-width: 668px) 100vw, 668px\" \/><figcaption class=\"wp-element-caption\">AMP vs non-AMP &#8211; Landing Page After clicking on Google Search Results with mobile.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Coincident<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In the meantime, Jetpack wrote an article on AMP&#8217;s official blog on <mark class=\"kt-highlight\">11 November 2020<\/mark> (the next day to the article we are talking about above).<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-the-amp-blog wp-block-embed-the-amp-blog\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"wp-embedded-content\" data-secret=\"lY51NHUR02\"><a  href=\"https:\/\/blog.amp.dev\/2020\/11\/11\/no-code-required-build-a-fast-world-class-wordpress-site\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">No code required: Build a fast, world-class WordPress site<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;No code required: Build a fast, world-class WordPress site&#8221; &#8212; The AMP Blog\" src=\"https:\/\/blog.amp.dev\/2020\/11\/11\/no-code-required-build-a-fast-world-class-wordpress-site\/embed\/#?secret=1x3t5h0uWV#?secret=lY51NHUR02\" data-secret=\"lY51NHUR02\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\"><em>written by Dan Walmsley, Lead Architect for Jetpack, and originally appeared on the \u00a0<\/em> <a target=\"_blank\" href=\"https:\/\/jetpack.com\/2020\/11\/11\/no-coding-required-amp-jetpack\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\"><em>Jetpack blog<\/em><\/a><em>.<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1165\" height=\"943\" data-attachment-id=\"26715\" data-permalink=\"https:\/\/ke2b.com\/en\/no-code-required-build-a-fast-world-class-wordpress-site-via-blog-amp_-dev-20201111-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/No-code-required-Build-a-fast-world-class-WordPress-site-via-blog.amp_.dev-20201111.png?fit=1165%2C943&amp;quality=80&amp;ssl=1\" data-orig-size=\"1165,943\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\u4e0d\u9700\u61c2\u7a0b\u5f0f\u78bc\u4e5f\u80fd\u5efa\u9020\uff0c\u4e16\u754c\u7d1a\u7684 WordPress \u7db2\u7ad9 via blog.amp.dev 20201111\" data-image-description=\"&lt;p&gt;\u4e0d\u9700\u61c2\u7a0b\u5f0f\u78bc\u4e5f\u80fd\u5efa\u9020\uff0c\u4e16\u754c\u7d1a\u7684 WordPress \u7db2\u7ad9 via blog.amp.dev 20201111 &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;\u4e0d\u9700\u61c2\u7a0b\u5f0f\u78bc\u4e5f\u80fd\u5efa\u9020\uff0c\u4e16\u754c\u7d1a\u7684 WordPress \u7db2\u7ad9 via blog.amp.dev 20201111&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/No-code-required-Build-a-fast-world-class-WordPress-site-via-blog.amp_.dev-20201111.png?fit=1165%2C943&amp;quality=80&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/11\/No-code-required-Build-a-fast-world-class-WordPress-site-via-blog.amp_.dev-20201111.png?resize=1165%2C943&#038;quality=80&#038;ssl=1\" alt=\"No code required Build a fast, world-class WordPress site via blog.amp.dev 20201111\" class=\"wp-image-26715\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/No-code-required-Build-a-fast-world-class-WordPress-site-via-blog.amp_.dev-20201111.png?w=1165&amp;quality=80&amp;ssl=1 1165w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/No-code-required-Build-a-fast-world-class-WordPress-site-via-blog.amp_.dev-20201111.png?resize=150%2C121&amp;quality=80&amp;ssl=1 150w\" sizes=\"(max-width: 1165px) 100vw, 1165px\" \/><figcaption class=\"wp-element-caption\">No code required Build a fast, world-class WordPress site via blog.amp.dev 20201111<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">What about the moves of AMP and the statics compared to non-AMP<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A recent analysis shows that 60% of AMP domains pass the <a  href=\"http:\/\/web.dev\/vitals\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Core Web Vitals<\/a> metrics, compared to 12% of non-AMP domains passing the same criteria (\u201cPassing\u201d means 75% of pages on the domain passed)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We continue to support AMP content in Google Search. If you publish an AMP version of your content, Google Search will link to that cache-optimized AMP version to help optimize delivery to users, just as is the case today.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">AMP Page Experience Guide<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a  href=\"http:\/\/amp.dev\/page-experience\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">AMP Page Experience Guide<\/a> is a new diagnostic tool for the AMP website.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I&#8217;ve tried <a href=\"https:\/\/ke2b.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">facekungfu.com<\/a> (mind, here you are) and <a target=\"_blank\" href=\"https:\/\/xwp.co\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">xwp.co<\/a> (one of the top website dev teams, including the Google AMP project ) to check the test results. Guess what? <a href=\"https:\/\/ke2b.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">facekungfu.com<\/a> has better results than <a target=\"_blank\" href=\"https:\/\/xwp.co\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">xwp.co<\/a> especially on the &#8220;Response Time&#8221; measure. I think the <a  href=\"http:\/\/amp.dev\/page-experience\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">AMP Page Experience Guide<\/a> is really at the Beta stage for now. It seems no AMP website will get a reasonable result and won&#8217;t get improving suggestions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Maybe a premium CDN service matters? I don&#8217;t think so. Just wait and see, no matter whether it will be something important measure in the future or not.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Some suggestions you should know about AMP<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Always take things seriously according to official announcements\/docs as possible as I can. Here is what I always say to clients and friends in WordPress meetups\/groups:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>User experience is the most important factor in search results, especially on mobile.<\/li>\n\n\n\n<li>Content and speed both are the main factors in user experience and search results.<\/li>\n\n\n\n<li>AMP is one of the ways to provide users with a fast, good browser experience. A safe, simplified, and efficient way compared to various optimization ways and hosting methods.<\/li>\n\n\n\n<li>Google CDN is an obvious advantage when users click search results on mobile. Not really for winning non-AMP sites on SEO at all<\/li>\n\n\n\n<li>Yes, content is king for sure, but there&#8217;s a simple logic: You always can and you should pursue SPEED &amp; CONTENT as well as possible at the same time no matter with AMP or not, don&#8217;t you?<\/li>\n\n\n\n<li>AMP could be helpful in speed and user experience and then maybe improve SEO, but there&#8217;s not an &#8220;AMP = Winning SEO &#8221; question. There has always been, and it should be.<\/li>\n\n\n\n<li>Making AMP a rank base is different from making HTTPS. It might become an Antitrust event.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">About Google News<\/h2>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Introducing the new Google News\" width=\"1550\" height=\"872\" src=\"https:\/\/www.youtube.com\/embed\/wArETCVkS4g?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">The new Google News: AI meets human intelligence<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">A promise for non-AMP content appears on Google News<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The change for non-AMP content to become eligible to appear in the mobile Top Stories feature in Search will also roll out in May 2021. Any page that meets the <a  href=\"https:\/\/support.google.com\/news\/publisher-center\/answer\/6204050\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Google News content policies<\/a> will be eligible and we will prioritize pages with great page experience, whether implemented using AMP or any other web technology, as we rank the results.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">You can take that as a promise for non-AMP content to <a target=\"_blank\" href=\"https:\/\/support.google.com\/news\/publisher-center\/answer\/9607026?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Appear on other News surfaces<\/a>. From my observation, it has been reasonable since Google announced and popularized AMP. you can also understand how AMP looks in search results through our <a href=\"https:\/\/ke2b.com\/zh-hant\/website-plans\/#Google-AMP\">Google AMP x News\/Press\/Blog<\/a> service page.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"607\" height=\"1080\" data-attachment-id=\"27152\" data-permalink=\"https:\/\/ke2b.com\/en\/google-%e6%90%9c%e5%b0%8b%e7%b5%90%e6%9e%9c-%e6%96%b0%e8%81%9e%ef%bc%9a%e9%83%a8%e8%90%bd%e6%a0%bc-%e7%a4%be%e7%be%a4-iphone-8-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E6%90%9C%E5%B0%8B%E7%B5%90%E6%9E%9C-%E6%96%B0%E8%81%9E%EF%BC%9A%E9%83%A8%E8%90%BD%E6%A0%BC-%E7%A4%BE%E7%BE%A4-iPhone-8.jpg?fit=607%2C1080&amp;quality=89&amp;ssl=1\" data-orig-size=\"607,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Google \u641c\u5c0b\u7d50\u679c &amp;#8211; \u65b0\u805e\uff1a\u90e8\u843d\u683c \u793e\u7fa4 (iPhone 8)\" data-image-description=\"&lt;p&gt;Google \u641c\u5c0b\u7d50\u679c &amp;#8211; \u65b0\u805e\uff1a\u90e8\u843d\u683c \u793e\u7fa4 (iPhone 8) &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Google \u641c\u5c0b\u7d50\u679c &amp;#8211; \u65b0\u805e\uff1a\u90e8\u843d\u683c \u793e\u7fa4 (iPhone 8)&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E6%90%9C%E5%B0%8B%E7%B5%90%E6%9E%9C-%E6%96%B0%E8%81%9E%EF%BC%9A%E9%83%A8%E8%90%BD%E6%A0%BC-%E7%A4%BE%E7%BE%A4-iPhone-8.jpg?fit=607%2C1080&amp;quality=89&amp;ssl=1\" data-id=\"27152\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/12\/Google-%E6%90%9C%E5%B0%8B%E7%B5%90%E6%9E%9C-%E6%96%B0%E8%81%9E%EF%BC%9A%E9%83%A8%E8%90%BD%E6%A0%BC-%E7%A4%BE%E7%BE%A4-iPhone-8.jpg?resize=607%2C1080&#038;quality=89&#038;ssl=1\" alt=\"Google SERP - News: Blog (iPhone 8)\" class=\"wp-image-27152\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E6%90%9C%E5%B0%8B%E7%B5%90%E6%9E%9C-%E6%96%B0%E8%81%9E%EF%BC%9A%E9%83%A8%E8%90%BD%E6%A0%BC-%E7%A4%BE%E7%BE%A4-iPhone-8.jpg?w=607&amp;quality=89&amp;ssl=1 607w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E6%90%9C%E5%B0%8B%E7%B5%90%E6%9E%9C-%E6%96%B0%E8%81%9E%EF%BC%9A%E9%83%A8%E8%90%BD%E6%A0%BC-%E7%A4%BE%E7%BE%A4-iPhone-8.jpg?resize=150%2C267&amp;quality=89&amp;ssl=1 150w\" sizes=\"(max-width: 607px) 100vw, 607px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"607\" height=\"1080\" data-attachment-id=\"27150\" data-permalink=\"https:\/\/ke2b.com\/en\/google-%e7%84%a6%e9%bb%9e%e6%96%b0%e8%81%9e-%e8%a1%a8%e9%9d%a2%e5%8a%9f%e5%a4%ab%e5%93%81%e7%89%8c%e7%b6%b2%e8%b7%af%e5%b7%a5%e4%bd%9c%e5%ae%a4-iphone-8-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E7%84%A6%E9%BB%9E%E6%96%B0%E8%81%9E-%E8%A1%A8%E9%9D%A2%E5%8A%9F%E5%A4%AB%E5%93%81%E7%89%8C%E7%B6%B2%E8%B7%AF%E5%B7%A5%E4%BD%9C%E5%AE%A4-iPhone-8.jpg?fit=607%2C1080&amp;quality=89&amp;ssl=1\" data-orig-size=\"607,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Google \u7126\u9ede\u65b0\u805e &amp;#8211; \u8868\u9762\u529f\u592b\u54c1\u724c\u7db2\u8def\u5de5\u4f5c\u5ba4 (iPhone 8)\" data-image-description=\"&lt;p&gt;Google \u7126\u9ede\u65b0\u805e &amp;#8211; \u8868\u9762\u529f\u592b\u54c1\u724c\u7db2\u8def\u5de5\u4f5c\u5ba4 (iPhone 8) &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Google \u7126\u9ede\u65b0\u805e &amp;#8211; \u8868\u9762\u529f\u592b\u54c1\u724c\u7db2\u8def\u5de5\u4f5c\u5ba4 (iPhone 8)&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E7%84%A6%E9%BB%9E%E6%96%B0%E8%81%9E-%E8%A1%A8%E9%9D%A2%E5%8A%9F%E5%A4%AB%E5%93%81%E7%89%8C%E7%B6%B2%E8%B7%AF%E5%B7%A5%E4%BD%9C%E5%AE%A4-iPhone-8.jpg?fit=607%2C1080&amp;quality=89&amp;ssl=1\" data-id=\"27150\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/12\/Google-%E7%84%A6%E9%BB%9E%E6%96%B0%E8%81%9E-%E8%A1%A8%E9%9D%A2%E5%8A%9F%E5%A4%AB%E5%93%81%E7%89%8C%E7%B6%B2%E8%B7%AF%E5%B7%A5%E4%BD%9C%E5%AE%A4-iPhone-8.jpg?resize=607%2C1080&#038;quality=89&#038;ssl=1\" alt=\"Google News\uff1aFacekungfu Studio (iPhone 8)\" class=\"wp-image-27150\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E7%84%A6%E9%BB%9E%E6%96%B0%E8%81%9E-%E8%A1%A8%E9%9D%A2%E5%8A%9F%E5%A4%AB%E5%93%81%E7%89%8C%E7%B6%B2%E8%B7%AF%E5%B7%A5%E4%BD%9C%E5%AE%A4-iPhone-8.jpg?w=607&amp;quality=89&amp;ssl=1 607w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/12\/Google-%E7%84%A6%E9%BB%9E%E6%96%B0%E8%81%9E-%E8%A1%A8%E9%9D%A2%E5%8A%9F%E5%A4%AB%E5%93%81%E7%89%8C%E7%B6%B2%E8%B7%AF%E5%B7%A5%E4%BD%9C%E5%AE%A4-iPhone-8.jpg?resize=150%2C267&amp;quality=89&amp;ssl=1 150w\" sizes=\"(max-width: 607px) 100vw, 607px\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Google \u65b0\u805e &#8211; \u5728 Google \u641c\u5c0b\u7d50\u679c\u7684\u5448\u73fe &amp; \u6587\u7ae0\u5728Google \u65b0\u805e\u4e0a\u7684\u5448\u73fe ( \u4ee5\u8868\u9762\u529f\u592b\u54c1\u724c\u7db2\u8def\u5de5\u4f5c\u5ba4\u70ba\u4f8b )<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Related article: Antitrust, news sites, future of AMP.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">For observing the business, and market and knowing what news\/press site owners think about AMP implementation. I recommend this article which with nice view and description way.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-default is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">As Antitrust Pressure Mounts, Google to Pull Back Benefit to News Sites That Adopted Its Preferred MobileTechnology<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Will the AMP format die as a result?<\/p>\n<cite>           <a target=\"_blank\" href=\"https:\/\/themarkup.org\/google-the-giant\/2020\/11\/19\/as-antitrust-pressure-mounts-google-to-pull-back-benefit-to-news-sites-that-adopted-its-preferred-mobile-technology\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">https:\/\/themarkup.org\/google-the-giant\/2020\/11\/19\/as-antitrust-pressure-mounts-google-to-pull-back-benefit-to-news-sites-that-adopted-its-preferred-mobile-technology\/<\/a>         <\/cite><\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">A New Way of Highlighting Great Experiences in Google Search<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">&#8230;and we are working on one that identifies pages that have met all of the page experience criteria.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Another step in May. It seems a mysterious one this time so far. Will it be related to AMP, Web Story, or some measure of Search Console?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Tools Publishers Need for Improving Page Experience<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here are some things you&#8217;re already familiar with. Such as Search Console\u2019s report for <a  href=\"https:\/\/support.google.com\/webmasters\/answer\/9205520\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Core Web Vitals<\/a> gives you an overview of how your site is doing and a deep-dive into issues. Once you\u2019ve identified opportunities, <a  href=\"https:\/\/web.dev\/vitals-tools\/#pagespeed-insights\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Page Speed Insights<\/a> and <a  href=\"https:\/\/web.dev\/vitals-tools\/#lighthouse\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Lighthouse<\/a> can help you as you iterate on fixing any issues that you\u2019ve uncovered.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"990\" height=\"1080\" data-attachment-id=\"26711\" data-permalink=\"https:\/\/ke2b.com\/en\/image-2-2-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-2.png?fit=990%2C1080&amp;quality=80&amp;ssl=1\" data-orig-size=\"990,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"PageSpeed Insights (PSI) \u6aa2\u6e2c\u5831\u544a via Google\" data-image-description=\"&lt;p&gt;PageSpeed Insights (PSI) \u6aa2\u6e2c\u5831\u544a via Google &lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;PageSpeed Insights (PSI) \u6aa2\u6e2c\u5831\u544a via Google&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-2.png?fit=990%2C1080&amp;quality=80&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/11\/image-2.png?resize=990%2C1080&#038;quality=80&#038;ssl=1\" alt=\"PageSpeed Insights (PSI) reports via Google\" class=\"wp-image-26711\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-2.png?w=990&amp;quality=80&amp;ssl=1 990w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-2.png?resize=1200%2C1309&amp;quality=80&amp;ssl=1 1200w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image-2.png?resize=150%2C164&amp;quality=80&amp;ssl=1 150w\" sizes=\"(max-width: 990px) 100vw, 990px\" \/><figcaption class=\"wp-element-caption\"><a  href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">PageSpeed Insights<\/a> (PSI) reports via Google<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">You can head over to <a  href=\"https:\/\/web.dev\/vitals-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">web.dev\/vitals-tools<\/a> for a roundup of all the tools you need to get started.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Just wait and see. Before that, there are 6 tools to measure Core Web Vitals powered by Google<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Tools to measure Core Web Vitals powered by Google<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"1550\" height=\"987\" data-attachment-id=\"26701\" data-permalink=\"https:\/\/ke2b.com\/en\/image-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?fit=1696%2C1080&amp;quality=80&amp;ssl=1\" data-orig-size=\"1696,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Tools to measure Core Web Vitals powered by Google\" data-image-description=\"&lt;p&gt;Tools to measure Core Web Vitals powered by Google&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Tools to measure Core Web Vitals powered by Google&lt;\/p&gt;\n\" data-large-file=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?fit=1696%2C1080&amp;quality=80&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/facekungfu.com\/wp-content\/uploads\/2020\/11\/image.png?resize=1550%2C987&#038;quality=80&#038;ssl=1\" alt=\"Tools to measure Core Web Vitals powered by Google\" class=\"wp-image-26701\" srcset=\"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?w=1696&amp;quality=80&amp;ssl=1 1696w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?resize=1200%2C764&amp;quality=80&amp;ssl=1 1200w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?resize=1980%2C1261&amp;quality=80&amp;ssl=1 1980w, https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?resize=150%2C96&amp;quality=80&amp;ssl=1 150w\" sizes=\"(max-width: 1550px) 100vw, 1550px\" \/><figcaption class=\"wp-element-caption\">Tools to measure Core Web Vitals powered by Google<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-dots\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nowadays, taking mobile-friendly and page\/user experience is the top priority. They are much more suitable than ONLY some simplified principles like \u201cContent is king\u201d, \u201cGood speed, good SEO\u201d or \u201cAMP could take advantage or not\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The goal is with any updates about content creation, SEO rules, building methods (e.g. AMP), and optimization. It&#8217;s to highlight the best experiences and ensure that users can find the information they\u2019re looking for. Our work is to combine them, incorporating more page experience signals going forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Yeah, I know SEO is important, but SEO is one of the factors in Internet marketing.<br>Internet marketing is one of the ways of your brand business.<br>A sum of factors (e.g. design, copyrighting, photos, and <a target=\"_blank\" href=\"https:\/\/en.wikipedia.org\/wiki\/Marketing_mix\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">4P<\/a>) of brand business is what you should care about and consider seriously first.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, of course, it&#8217;s good to learn more including SEO, but don&#8217;t overact or even more, be scared by any SEO marketing posts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you have questions or feedback, please visit our <a href=\"https:\/\/ke2b.com\/en\/contact\/\" data-type=\"page\" data-id=\"752\">Contact Page<\/a> or let us know through <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/Ke2B.WP\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">Facebook<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-accordion gb-block-accordion\"><details><summary class=\"gb-accordion-title\">\u7528 AMP \u7b49\u65bc\u5728 SEO \u4e0a\u52dd\u51fa\uff1f AMP \u662f\u5426\u7d42\u5c07\u6ec5\u4ea1\uff1f<\/summary><div class=\"gb-accordion-text\">\n\n<p class=\"wp-block-paragraph\">AMP could be helpful in speed and user experience and then maybe improve SEO, but there&#8217;s no &#8220;AMP = Winning SEO &#8221; equation. There has always been, and it should be.<\/p>\n\n\n<p class=\"wp-block-paragraph\">In the same way, <a  href=\"https:\/\/support.google.com\/news\/publisher-center\/answer\/9607026?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">appearing on other News surfaces<\/a> ( News surfaces, excluding normal search results ) will be fair to non-AMP pages either. That&#8217;s a promise for non-AMP content, not equal to say AMP no longer got advantages in many other ways.<\/p>\n\n<\/div><\/details><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-accordion gb-block-accordion\"><details><summary class=\"gb-accordion-title\">\u554a\u4e0d\u7ba1\u5566\uff0c\u6240\u4ee5\u5230\u5e95\u2026 \u6700\u91cd\u8981\u7684\u662f\u4ec0\u9ebc\u5566\uff1f SEO\uff1f AMP\uff1f \u5167\u5bb9\uff1f \u901f\u5ea6\uff1f<\/summary><div class=\"gb-accordion-text\">\n\n<p class=\"wp-block-paragraph\">User experience is the most important factor to search results, especially on mobile.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Yes, content is king for sure, but there&#8217;s a simple logic: You always can and you should pursue SPEED &amp; CONTENT as well as possible at the same time no matter with AMP or not, don&#8217;t you?<\/p>\n\n<\/div><\/details><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-accordion gb-block-accordion\"><details><summary class=\"gb-accordion-title\">AMP \u7684\u4e3b\u8981\u76ee\u7684\u8207\u50f9\u503c\u70ba\u4f55\uff1f<\/summary><div class=\"gb-accordion-text\">\n\n<p class=\"wp-block-paragraph\">AMP was <a  href=\"https:\/\/amp.dev\/about\/mission-and-vision\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">created to enable the development of mobile-first sites and is a cost-effective<\/a> and simplified building solution for publishers to create great page experiences. Especially when clicking the Google Search results on mobile, enjoying the lightning-loading speed powered by Google CDN.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Cons: This means the design &amp; function might be limited usually. Web designers\/developers should do website work by following AMP standards.<\/p>\n\n<\/div><\/details><\/div>\n\n\n\n<div class=\"wp-block-genesis-blocks-gb-accordion gb-block-accordion\"><details><summary class=\"gb-accordion-title\">PSI, Lighthouse,&#8230; Google \u63d0\u4f9b\u7528\u65bc\u6aa2\u6e2c\u7db2\u7ad9\u6838\u5fc3\u9ad4\u9a57\u6307\u6a19\u5831\u544a\u7684\u5de5\u5177\uff0c\u5230\u5e95\u6709\u5e7e\u7a2e\u5440\uff1f<\/summary><div class=\"gb-accordion-text\">\n\n<p class=\"wp-block-paragraph\">About 6 ways. You can head over to <a  href=\"https:\/\/web.dev\/vitals-tools\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auto-blank=\"true\">web.dev\/vitals-tools<\/a> for a roundup of all the tools you need to get started.<\/p>\n\n<\/div><\/details><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Google has announced something new about the rank rule for AMP\/non-AMP, Web Core Vitals, and page experience on 10 Nov. And, planning page experience signals in ranking will roll out in May 2021.<\/p>\n<p>Let&#8217;s see what they are. Whether you should care or not. Make your website get SEO-ready before May 2021.<\/p>\n","protected":false},"author":1,"featured_media":26701,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"_gspb_post_css":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[73,13,75],"tags":[24,79,28],"class_list":["post-30095","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-seo","category-google-ecosystem","category-optimization","tag-amp","tag-search-engine","tag-seo"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":7}},"acf":[],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/ke2b.com\/wp-content\/uploads\/2020\/11\/image.png?fit=1696%2C1080&quality=80&ssl=1","_links":{"self":[{"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/posts\/30095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/comments?post=30095"}],"version-history":[{"count":0,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/posts\/30095\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/media\/26701"}],"wp:attachment":[{"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/media?parent=30095"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/categories?post=30095"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ke2b.com\/en\/wp-json\/wp\/v2\/tags?post=30095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}